With nearly 2 billion users every month, Facebook is the world’s leading social media network with a massive potential for your business to reach your target audience. In addition to Facebook, Instagram, (which is also a part of the Facebook Ad’s network), has 500 million active users a month to further your potential reach.
Facebook Ads is a powerful platform but comes with many challenges, as the sheer size and scope of their network requires skilled SMM and PPC experts to help build successful campaigns and to help identify, define, and target your audience to drive quality leads and ensure that businesses are utilizing their advertising budgets as efficiently as possible.
Advertising on social media networks have become an essential component for many business’s overall marketing efforts. With the average individual actively browsing across the web and engaging daily across various platforms, Facebook and Instagram being two of the most frequently visited social media platforms globally, it’s inherently clear that having your brand’s presence on the world’s leading social media platforms can help ensure your brand’s messaging is reaching them consistently throughout a given day, increasing your chance of driving high-intent purchasers, quality leads and conversions.