Who is Generation Z? Generation Z are Post-Millennials, which typically refers to anyone born after the mid to late 1990s. They have now been recognised as the next consumer powerhouse and are expected to account for 40% of all consumers by 2020.
You’ve designed and launched an amazing website, now comes the hardest part of the process; getting visitors to your site! Here we have devised a simple checklist to help you understand how to optimise your website and get it ranking high on Google.
You have a website already so why do you need a landing page? What even is a landing page? Here we take a more in-depth look into the basics and why it could be a great idea for your business to start using one!
One of the biggest misunderstandings that we come across in our industry, is that content marketing and blogging are the same, but in fact, there are several differences that make them unique, here we take a look at what they are and the benefits of both.
Choosing your Domain Name is very similar to choosing your company name, it’s an extremely important part of your business setup process. When choosing a domain name there are many factors to be considered, not only choosing a name that reflects your business, but one that is easy to find and easy to promote.
Designing a good logo is easy, right? Wrong. A logo is a visual representation of your brand. It can have a huge impact on people’s perception of your company and your product, and therefore it needs time and consideration. Let’s face it, putting your brand’s name in a square is simply not going to cut it. If you are looking to design a logo for a new company, or give a company’s existing logo a makeover, here are some tips to make it unforgettable.