Blog & Resources

One of the smartest moves your business can make is establishing a presence on Instagram. With more than 800 million users, this social networking platform allows you to market your business to potential customers from all over the world. Whether you are new to Instagram, or simply need some extra advice, here are six Instagram marketing tips to help grow your business.
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A landing page is a web page where traffic is sent specifically to prompt a certain action. Whilst homepages are designed to help visitors learn more about the company, landing pages are designed solely to generate leads or convert visitors to customers. Unlike homepages, landing pages generally don’t provide navigation to other pages.
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There is no doubt that your retail business needs its own online store if it wants to hold its own against competitors. Having an E-Commerce website allows for businesses to break past the limitation of a brick and mortar store, and sell their products all over the world. It's allows you to reach a wider range of prospective customers, and grow your business in a cost-effective way.
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Search engines know that the only way to gain people’s trust is by presenting them with high quality and relevant results for their search queries. To determine which web pages should be displayed for a keyword phrase, and in which order they should be displayed, search engines use automated robots called “spiders” to crawl through your site and collect information.
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